{"id":6697,"date":"2025-12-28T10:34:03","date_gmt":"2025-12-28T08:34:03","guid":{"rendered":"https:\/\/engazcrm.com\/blog\/?p=6697"},"modified":"2025-12-28T10:34:03","modified_gmt":"2025-12-28T08:34:03","slug":"%d8%b1%d8%ad%d9%84%d8%a9-%d8%a7%d9%84%d8%b9%d9%85%d9%8a%d9%84-%d8%a7%d9%84%d8%b9%d9%82%d8%a7%d8%b1%d9%8a","status":"publish","type":"post","link":"https:\/\/engazcrm.com\/blog\/%d8%b1%d8%ad%d9%84%d8%a9-%d8%a7%d9%84%d8%b9%d9%85%d9%8a%d9%84-%d8%a7%d9%84%d8%b9%d9%82%d8%a7%d8%b1%d9%8a\/","title":{"rendered":"\u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0627\u0644\u0639\u0642\u0627\u0631\u064a"},"content":{"rendered":"<span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\"> 5<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span><p>\u0627\u0644\u0628\u064a\u0639 \u0627\u0644\u0639\u0642\u0627\u0631\u064a \u0627\u0644\u064a\u0648\u0645 \u0644\u0627 \u064a\u062a\u0645\u062d\u0648\u0631 \u062d\u0648\u0644 \u0639\u0631\u0636 \u0627\u0644\u0648\u062d\u062f\u0629 \u0641\u0642\u0637\u060c \u0628\u0644 \u062d\u0648\u0644 \u0625\u062f\u0627\u0631\u0629 \u062a\u062c\u0631\u0628\u0629 \u0645\u062a\u0643\u0627\u0645\u0644\u0629 \u062a\u0628\u062f\u0623 \u0642\u0628\u0644 \u0623\u0648\u0644 \u062a\u0648\u0627\u0635\u0644 \u0648\u062a\u0646\u062a\u0647\u064a \u0628\u0639\u062f \u0625\u063a\u0644\u0627\u0642 \u0627\u0644\u0635\u0641\u0642\u0629. \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0627\u0644\u0639\u0642\u0627\u0631\u064a \u062a\u0645\u062b\u0644 \u0627\u0644\u0625\u0637\u0627\u0631 \u0627\u0644\u0630\u064a \u064a\u0648\u0636\u062d \u0643\u064a\u0641 \u064a\u0641\u0643\u0631 \u0627\u0644\u0639\u0645\u064a\u0644\u060c \u0648\u0645\u062a\u0649 \u064a\u062a\u062e\u0630 \u0642\u0631\u0627\u0631\u0627\u062a\u0647\u060c \u0648\u0623\u064a\u0646 \u0642\u062f \u064a\u062a\u0631\u062f\u062f \u0623\u0648 \u064a\u0646\u0633\u062d\u0628. \u0625\u062f\u0627\u0631\u062a\u0647\u0627 \u0628\u0648\u0639\u064a \u0623\u0635\u0628\u062d\u062a \u0639\u0646\u0635\u0631\u064b\u0627 \u062d\u0627\u0633\u0645\u064b\u0627 \u0641\u064a \u0646\u062c\u0627\u062d \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u0639\u0642\u0627\u0631\u064a\u0629\u060c \u0648\u062a\u0644\u0639\u0628 \u0623\u0646\u0638\u0645\u0629 CRM \u062f\u0648\u0631\u064b\u0627 \u0643\u0628\u064a\u0631\u064b\u0627 \u0641\u064a \u062a\u0646\u0638\u064a\u0645 \u0647\u0630\u0647 \u0627\u0644\u0631\u062d\u0644\u0629 \u0648\u062a\u062d\u0648\u064a\u0644\u0647\u0627 \u0625\u0644\u0649 \u0645\u0633\u0627\u0631 \u0648\u0627\u0636\u062d \u0642\u0627\u0628\u0644 \u0644\u0644\u0642\u064a\u0627\u0633 \u0648\u0627\u0644\u062a\u062d\u0633\u064a\u0646.<\/p>\n<h2>\u0645\u0631\u0627\u062d\u0644 \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0627\u0644\u0639\u0642\u0627\u0631\u064a \u0645\u0646 \u0627\u0644\u0648\u0639\u064a \u0644\u0644\u0625\u063a\u0644\u0627\u0642<\/h2>\n<p>\u062a\u062a\u0643\u0648\u0646\u00a0\u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0627\u0644\u0639\u0642\u0627\u0631\u064a\u00a0\u0639\u0627\u062f\u0629\u064b \u0645\u0646 \u0639\u062f\u0629 \u0645\u0631\u0627\u062d\u0644 \u0623\u0633\u0627\u0633\u064a\u0629\u060c \u062a\u0628\u062f\u0623 \u0645\u0646 \u0623\u0648\u0644 \u0634\u0631\u0627\u0631\u0629 \u0644\u0644\u0627\u0647\u062a\u0645\u0627\u0645 \u0648\u062a\u0646\u062a\u0647\u064a \u0628\u0625\u063a\u0644\u0627\u0642 \u0627\u0644\u0635\u0641\u0642\u0629 \u0648\u062a\u062c\u0631\u0628\u0629 \u0645\u0627 \u0628\u0639\u062f \u0627\u0644\u0628\u064a\u0639. \u0641\u0647\u0645 \u0647\u0630\u0647 \u0627\u0644\u0645\u0631\u0627\u062d\u0644 \u064a\u0633\u0645\u062d \u0644\u0644\u0634\u0631\u0643\u0627\u062a \u0628\u062a\u0635\u0645\u064a\u0645 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0641\u0639\u0627\u0644\u0629 \u0644\u0643\u0644 \u062e\u0637\u0648\u0629:<\/p>\n<h3>1- \u0645\u0631\u062d\u0644\u0629 \u0627\u0644\u0648\u0639\u064a:<\/h3>\n<ul>\n<li>\u0627\u0644\u0645\u0645\u064a\u0632\u0627\u062a:\u00a0\u064a\u062f\u0631\u0643 \u0627\u0644\u0639\u0645\u064a\u0644 \u062d\u0627\u062c\u062a\u0647 \u0623\u0648 \u0631\u063a\u0628\u062a\u0647 \u0641\u064a \u0627\u0645\u062a\u0644\u0627\u0643 \u0639\u0642\u0627\u0631 (\u0634\u0631\u0627\u0621\u060c \u0627\u0633\u062a\u0626\u062c\u0627\u0631\u060c \u0627\u0633\u062a\u062b\u0645\u0627\u0631). \u0642\u062f \u064a\u0628\u062f\u0623 \u0628\u0627\u0644\u0628\u062d\u062b \u0627\u0644\u0639\u0627\u0645 \u0639\u0646 \u0645\u0639\u0644\u0648\u0645\u0627\u062a \u062d\u0648\u0644 \u0627\u0644\u0633\u0648\u0642\u060c \u0627\u0644\u0623\u0633\u0639\u0627\u0631\u060c \u0648\u0627\u0644\u0645\u0646\u0627\u0637\u0642 \u0627\u0644\u0645\u062e\u062a\u0644\u0641\u0629.<\/li>\n<li>\u0627\u0644\u062a\u062d\u062f\u064a:\u00a0\u062c\u0630\u0628 \u0627\u0646\u062a\u0628\u0627\u0647 \u0627\u0644\u0639\u0645\u064a\u0644 \u0648\u0633\u0637 \u0643\u0645 \u0647\u0627\u0626\u0644 \u0645\u0646 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0648\u0627\u0644\u0645\u0646\u0627\u0641\u0633\u064a\u0646.<\/li>\n<\/ul>\n<h3>2- \u0645\u0631\u062d\u0644\u0629 \u0627\u0644\u0627\u0647\u062a\u0645\u0627\u0645 \u0648\u0627\u0644\u0628\u062d\u062b:<\/h3>\n<ul>\n<li>\u0627\u0644\u0645\u0645\u064a\u0632\u0627\u062a:\u00a0\u064a\u0628\u062f\u0623 \u0627\u0644\u0639\u0645\u064a\u0644 \u0641\u064a \u0627\u0644\u0628\u062d\u062b \u0628\u0634\u0643\u0644 \u0623\u0643\u062b\u0631 \u062a\u0641\u0635\u064a\u0644\u0627\u064b\u060c \u064a\u0632\u0648\u0631 \u0627\u0644\u0645\u0648\u0627\u0642\u0639 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a\u0629\u060c \u064a\u062a\u0635\u0641\u062d \u0642\u0648\u0627\u0626\u0645 \u0627\u0644\u0639\u0642\u0627\u0631\u0627\u062a\u060c \u064a\u0642\u0627\u0631\u0646 \u0627\u0644\u0623\u0633\u0639\u0627\u0631\u060c \u0648\u0642\u062f 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\u0648\u0627\u0644\u0634\u0631\u0627\u0621:<\/h3>\n<ul>\n<li>\u0627\u0644\u0645\u0645\u064a\u0632\u0627\u062a:\u00a0\u064a\u062a\u062e\u0630 \u0627\u0644\u0639\u0645\u064a\u0644 \u0642\u0631\u0627\u0631\u0647 \u0627\u0644\u0646\u0647\u0627\u0626\u064a \u0628\u0634\u0623\u0646 \u0627\u0644\u0639\u0642\u0627\u0631\u060c \u064a\u062f\u062e\u0644 \u0641\u064a \u0645\u0641\u0627\u0648\u0636\u0627\u062a\u060c \u0648\u064a\u0642\u0648\u0645 \u0628\u0625\u062c\u0631\u0627\u0621\u0627\u062a \u0627\u0644\u0634\u0631\u0627\u0621 \u0627\u0644\u0642\u0627\u0646\u0648\u0646\u064a\u0629 \u0648\u0627\u0644\u0645\u0627\u0644\u064a\u0629.<\/li>\n<li>\u0627\u0644\u062a\u062d\u062f\u064a:\u00a0\u062a\u0633\u0647\u064a\u0644 \u0627\u0644\u0625\u062c\u0631\u0627\u0621\u0627\u062a\u060c \u062a\u0642\u062f\u064a\u0645 \u062f\u0639\u0645 \u0642\u0627\u0646\u0648\u0646\u064a \u0648\u0645\u0627\u0644\u064a\u060c \u0648\u0625\u062a\u0645\u0627\u0645 \u0627\u0644\u0635\u0641\u0642\u0629 \u0628\u0633\u0644\u0627\u0633\u0629.<\/li>\n<\/ul>\n<h3>5- \u0645\u0631\u062d\u0644\u0629 \u0645\u0627 \u0628\u0639\u062f \u0627\u0644\u0634\u0631\u0627\u0621:<\/h3>\n<ul>\n<li>\u0627\u0644\u0645\u0645\u064a\u0632\u0627\u062a:\u00a0\u064a\u0633\u062a\u0644\u0645 \u0627\u0644\u0639\u0645\u064a\u0644 \u0627\u0644\u0639\u0642\u0627\u0631\u060c \u0648\u0642\u062f \u064a\u062d\u062a\u0627\u062c \u0625\u0644\u0649 \u062f\u0639\u0645 \u0625\u0636\u0627\u0641\u064a (\u0635\u064a\u0627\u0646\u0629\u060c \u062a\u0623\u062c\u064a\u0631\u060c \u0625\u062f\u0627\u0631\u0629).<\/li>\n<li>\u0627\u0644\u062a\u062d\u062f\u064a:\u00a0\u0628\u0646\u0627\u0621 \u0639\u0644\u0627\u0642\u0629 \u0637\u0648\u064a\u0644\u0629 \u0627\u0644\u0623\u0645\u062f \u0645\u0639 \u0627\u0644\u0639\u0645\u064a\u0644 \u0644\u0636\u0645\u0627\u0646 \u0648\u0644\u0627\u0626\u0647 \u0648\u062a\u0634\u062c\u064a\u0639\u0647 \u0639\u0644\u0649 \u0627\u0644\u0625\u062d\u0627\u0644\u0627\u062a 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\u0627\u0644\u0627\u0639\u062a\u0645\u0627\u062f \u0639\u0644\u0649 \u0646\u0638\u0627\u0645 \u0625\u0646\u062c\u0627\u0632 CRM \u0644\u062a\u0635\u0645\u0645 \u062a\u062c\u0631\u0628\u0629 \u0639\u0645\u064a\u0644 \u0645\u062a\u0645\u064a\u0632\u0629 \u062a\u062a\u0631\u0643 \u0627\u0646\u0637\u0628\u0627\u0639\u064b\u0627 \u0625\u064a\u062c\u0627\u0628\u064a\u064b\u0627 \u0648\u062f\u0627\u0626\u0645\u064b\u0627\u060c \u0645\u0645\u0627 \u064a\u0624\u062f\u064a \u0625\u0644\u0649 \u0632\u064a\u0627\u062f\u0629 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0648\u0628\u0646\u0627\u0621 \u0642\u0627\u0639\u062f\u0629 \u0639\u0645\u0644\u0627\u0621 \u0623\u0648\u0641\u064a\u0627\u0621.<\/p>\n","protected":false},"excerpt":{"rendered":"<p><span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\"> 5<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span>\u0627\u0644\u0628\u064a\u0639 \u0627\u0644\u0639\u0642\u0627\u0631\u064a \u0627\u0644\u064a\u0648\u0645 \u0644\u0627 \u064a\u062a\u0645\u062d\u0648\u0631 \u062d\u0648\u0644 \u0639\u0631\u0636 \u0627\u0644\u0648\u062d\u062f\u0629 \u0641\u0642\u0637\u060c \u0628\u0644 \u062d\u0648\u0644 \u0625\u062f\u0627\u0631\u0629 \u062a\u062c\u0631\u0628\u0629 \u0645\u062a\u0643\u0627\u0645\u0644\u0629 \u062a\u0628\u062f\u0623 \u0642\u0628\u0644 \u0623\u0648\u0644 \u062a\u0648\u0627\u0635\u0644 \u0648\u062a\u0646\u062a\u0647\u064a \u0628\u0639\u062f \u0625\u063a\u0644\u0627\u0642 \u0627\u0644\u0635\u0641\u0642\u0629. \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0627\u0644\u0639\u0642\u0627\u0631\u064a \u062a\u0645\u062b\u0644 \u0627\u0644\u0625\u0637\u0627\u0631 \u0627\u0644\u0630\u064a \u064a\u0648\u0636\u062d \u0643\u064a\u0641 \u064a\u0641\u0643\u0631 \u0627\u0644\u0639\u0645\u064a\u0644\u060c \u0648\u0645\u062a\u0649 \u064a\u062a\u062e\u0630 \u0642\u0631\u0627\u0631\u0627\u062a\u0647\u060c \u0648\u0623\u064a\u0646 \u0642\u062f \u064a\u062a\u0631\u062f\u062f \u0623\u0648 \u064a\u0646\u0633\u062d\u0628. \u0625\u062f\u0627\u0631\u062a\u0647\u0627 \u0628\u0648\u0639\u064a \u0623\u0635\u0628\u062d\u062a \u0639\u0646\u0635\u0631\u064b\u0627 \u062d\u0627\u0633\u0645\u064b\u0627 \u0641\u064a \u0646\u062c\u0627\u062d \u0627\u0644\u0634\u0631\u0643\u0627\u062a \u0627\u0644\u0639\u0642\u0627\u0631\u064a\u0629\u060c \u0648\u062a\u0644\u0639\u0628 \u0623\u0646\u0638\u0645\u0629 CRM \u062f\u0648\u0631\u064b\u0627 \u0643\u0628\u064a\u0631\u064b\u0627 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