{"id":6625,"date":"2025-12-03T15:04:35","date_gmt":"2025-12-03T13:04:35","guid":{"rendered":"https:\/\/engazcrm.com\/blog\/?p=6625"},"modified":"2025-12-03T15:04:35","modified_gmt":"2025-12-03T13:04:35","slug":"%d8%af%d9%85%d8%ac-crm-%d9%85%d8%b9-%d8%a3%d8%af%d9%88%d8%a7%d8%aa-%d8%a7%d9%84%d8%aa%d8%b3%d9%88%d9%8a%d9%82-%d8%a7%d9%84%d8%b1%d9%82%d9%85%d9%8a","status":"publish","type":"post","link":"https:\/\/engazcrm.com\/blog\/%d8%af%d9%85%d8%ac-crm-%d9%85%d8%b9-%d8%a3%d8%af%d9%88%d8%a7%d8%aa-%d8%a7%d9%84%d8%aa%d8%b3%d9%88%d9%8a%d9%82-%d8%a7%d9%84%d8%b1%d9%82%d9%85%d9%8a\/","title":{"rendered":"\u062f\u0645\u062c CRM \u0645\u0639 \u0623\u062f\u0648\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0631\u0642\u0645\u064a"},"content":{"rendered":"<span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\"> 3<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span><p>\u0641\u064a \u0633\u0648\u0642 \u0627\u0644\u0639\u0642\u0627\u0631\u0627\u062a \u0644\u0645 \u062a\u0639\u062f &#8220;\u0627\u0644\u062c\u0648\u062f\u0629&#8221; \u0648\u062d\u062f\u0647\u0627 \u0643\u0627\u0641\u064a\u0629\u060c \u0628\u0644 &#8220;\u0627\u0644\u0633\u0631\u0639\u0629&#8221; \u0647\u064a \u0627\u0644\u0645\u0644\u0643\u060c \u0647\u0644 \u062a\u0639\u0644\u0645 \u0623\u0646 \u0627\u062d\u062a\u0645\u0627\u0644\u064a\u0629 \u0627\u0644\u062a\u0648\u0627\u0635\u0644 \u0645\u0639 \u0639\u0645\u064a\u0644 \u0639\u0642\u0627\u0631\u064a \u0645\u062d\u062a\u0645\u0644 \u062a\u0646\u062e\u0641\u0636 \u0628\u0646\u0633\u0628\u0629 \u0643\u0628\u064a\u0631\u0629 \u0625\u0630\u0627 \u062a\u0623\u062e\u0631\u062a \u0641\u064a \u0627\u0644\u0627\u062a\u0635\u0627\u0644 \u0628\u0647 \u0644\u0645\u062f\u0629 10 \u062f\u0642\u0627\u0626\u0642 \u0641\u0642\u0637\u061f \u0647\u0646\u0627 \u062a\u0643\u0645\u0646 \u0627\u0644\u0642\u0648\u0629 \u0627\u0644\u062d\u0642\u064a\u0642\u064a\u0629 \u0644\u0639\u0645\u0644\u064a\u0629 \u062f\u0645\u062c CRM \u0645\u0639 \u0623\u062f\u0648\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0631\u0642\u0645\u064a\u060c \u0625\u0646\u0647 \u0637\u0648\u0642 \u0627\u0644\u0646\u062c\u0627\u0629 \u0648\u0627\u0644\u0631\u0627\u0641\u0639\u0629 \u0627\u0644\u062a\u064a \u062a\u0646\u0642\u0644\u0643 \u0645\u0646 &#8220;\u0645\u0637\u0627\u0631\u062f\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621&#8221; \u0628\u0634\u0643\u0644 \u0639\u0634\u0648\u0627\u0626\u064a \u0625\u0644\u0649 &#8220;\u0646\u0638\u0627\u0645 \u0628\u064a\u0626\u064a&#8221; \u0645\u062a\u0643\u0627\u0645\u0644 \u064a\u063a\u0630\u064a \u0641\u0631\u064a\u0642 \u0645\u0628\u064a\u0639\u0627\u062a\u0643 \u0628\u0627\u0644\u0641\u0631\u0635 \u0627\u0644\u062c\u0627\u0647\u0632\u0629 \u0644\u0644\u0625\u063a\u0644\u0627\u0642.<\/p>\n<p>\u0647\u0644 \u0633\u062a\u0633\u062a\u0645\u0631 \u0641\u064a \u0627\u0644\u0627\u0639\u062a\u0645\u0627\u062f \u0639\u0644\u0649 \u062c\u062f\u0627\u0648\u0644 \u0627\u0644\u0625\u0643\u0633\u0644 \u0627\u0644\u0645\u0646\u0647\u0643\u0629 \u0628\u064a\u0646\u0645\u0627 \u064a\u0633\u062a\u062e\u062f\u0645 \u0645\u0646\u0627\u0641\u0633\u0648\u0643 \u0627\u0644\u0623\u062a\u0645\u062a\u0629 \u0644\u0627\u0642\u062a\u0646\u0627\u0635 \u0639\u0645\u0644\u0627\u0626\u0643\u061f \u0627\u0644\u0648\u0642\u062a \u0647\u0648 \u0627\u0644\u0645\u0627\u0644\u060c \u0648\u0641\u064a \u0627\u0644\u0639\u0642\u0627\u0631\u0627\u062a\u060c \u0627\u0644\u0648\u0642\u062a \u0647\u0648 &#8220;\u0627\u0644\u0635\u0641\u0642\u0629&#8221;\u060c \u062a\u0627\u0628\u0639 \u0627\u0644\u0642\u0631\u0627\u0621\u0629 \u0644\u0646\u0647\u0627\u064a\u0629 \u0627\u0644\u0645\u0642\u0627\u0644 \u0644\u062a\u062a\u0639\u0631\u0641 \u0639\u0644\u0649 \u0643\u0644 \u0634\u064a\u0621 \u064a\u062e\u0635 \u062f\u0645\u062c CRM \u0645\u0639 \u0623\u062f\u0648\u0627\u062a\u0643 \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u064a\u0629.<\/p>\n<h2><strong>\u0644\u0645\u0627\u0630\u0627 \u064a\u0639\u062a\u0628\u0631 \u062f\u0645\u062c CRM \u0645\u0639 \u0623\u062f\u0648\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0631\u0642\u0645\u064a \u0636\u0631\u0648\u0631\u064a\u064b\u0627\u061f<\/strong><\/h2>\n<p>\u0644\u0646\u0643\u0646 \u0635\u0631\u062d\u0627\u0621\u060c \u0627\u0644\u0645\u0634\u0643\u0644\u0629 \u0627\u0644\u0623\u0632\u0644\u064a\u0629 \u0641\u064a \u0634\u0631\u0643\u0627\u062a \u0627\u0644\u0639\u0642\u0627\u0631\u0627\u062a \u0647\u064a &#8220;\u0627\u0644\u062d\u0631\u0628 \u0627\u0644\u0628\u0627\u0631\u062f\u0629&#8221; \u0628\u064a\u0646 \u0642\u0633\u0645 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0648\u0642\u0633\u0645 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a\u060c \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u064a\u0642\u0648\u0644: &#8220;\u062c\u0644\u0628\u0646\u0627 \u0644\u0643\u0645 \u0639\u0645\u0644\u0627\u0621&#8221;\u060c \u0648\u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u062a\u0631\u062f: &#8220;\u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u063a\u064a\u0631 \u062c\u0627\u062f\u064a\u0646&#8221;.<\/p>\n<p>\u0627\u0644\u0633\u0628\u0628 \u0627\u0644\u062d\u0642\u064a\u0642\u064a \u0644\u064a\u0633 \u0641\u064a \u062c\u0648\u062f\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0648\u0644\u0627 \u0641\u064a \u0645\u0647\u0627\u0631\u0629 \u0627\u0644\u0628\u0627\u0626\u0639\u064a\u0646\u060c \u0628\u0644 \u0641\u064a &#8220;\u0627\u0646\u0642\u0637\u0627\u0639 \u0627\u0644\u0627\u062a\u0635\u0627\u0644&#8221;.<\/p>\n<p>\u0639\u0646\u062f\u0645\u0627 \u062a\u0637\u0644\u0642 \u062d\u0645\u0644\u0629 \u0625\u0639\u0644\u0627\u0646\u064a\u0629 \u0648\u0644\u0627 \u064a\u0643\u0648\u0646 \u0644\u062f\u064a\u0643 \u062f\u0645\u062c CRM \u0645\u0639 \u0623\u062f\u0648\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0631\u0642\u0645\u064a\u060c \u0641\u0623\u0646\u062a \u062a\u0642\u0648\u0645 \u0628\u0646\u0642\u0644 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u064a\u062f\u0648\u064a\u064b\u0627\u060c \u0647\u0630\u0627 \u064a\u0639\u0646\u064a \u0623\u062e\u0637\u0627\u0621 \u0628\u0634\u0631\u064a\u0629\u060c \u062a\u0623\u062e\u064a\u0631 \u0641\u064a \u0627\u0644\u0627\u062a\u0635\u0627\u0644\u060c \u0648\u0641\u0642\u062f\u0627\u0646 \u0644\u0633\u064a\u0627\u0642 \u0627\u0644\u0639\u0645\u064a\u0644 (\u0645\u0627 \u0627\u0644\u0630\u064a \u0623\u0639\u062c\u0628\u0647\u061f \u0623\u064a \u0648\u062d\u062f\u0629 \u0633\u0643\u0646\u064a\u0629\u061f).<\/p>\n<p>\u0627\u0644\u062f\u0645\u062c (Integration) \u0647\u0648 \u062c\u0647\u0629 \u0627\u0644\u0627\u062a\u0635\u0627\u0644 \u0627\u0644\u062a\u064a \u062a\u0645\u0631 \u0639\u0644\u064a\u0647 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0644\u062d\u0638\u064a\u064b\u0627\u060c \u0628\u0645\u062c\u0631\u062f \u0623\u0646 \u064a\u0636\u063a\u0637 \u0627\u0644\u0639\u0645\u064a\u0644 \u0639\u0644\u0649 \u0625\u0639\u0644\u0627\u0646\u0643 \u0641\u064a \u0641\u064a\u0633\u0628\u0648\u0643\u060c \u062a\u0638\u0647\u0631 \u0628\u064a\u0627\u0646\u0627\u062a\u0647 \u0641\u0648\u0631\u064b\u0627 \u0623\u0645\u0627\u0645 \u0645\u0648\u0638\u0641 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0641\u064a \u0646\u0638\u0627\u0645 \u0625\u062f\u0627\u0631\u0629 \u0639\u0644\u0627\u0642\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 (CRM) \u0645\u0639 \u062a\u0646\u0628\u064a\u0647 \u0641\u0648\u0631\u064a.<\/p>\n<h2><strong>\u0641\u0648\u0627\u0626\u062f \u0627\u0644\u062f\u0645\u062c \u0628\u064a\u0646 CRM \u0648\u0623\u062f\u0648\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642<\/strong><\/h2>\n<p>\u0627\u0644\u0641\u0648\u0627\u0626\u062f \u062a\u062a\u062c\u0627\u0648\u0632 \u0645\u062c\u0631\u062f &#8220;\u062a\u0648\u0641\u064a\u0631 \u0627\u0644\u0648\u0642\u062a&#8221;\u060c \u0646\u062d\u0646 \u0646\u062a\u062d\u062f\u062b \u0639\u0646 \u0625\u0639\u0627\u062f\u0629 \u0647\u064a\u0643\u0644\u0629 \u0643\u0627\u0645\u0644\u0629 \u0644\u0631\u0628\u062d\u064a\u0629 \u0634\u0631\u0643\u062a\u0643:<\/p>\n<h3><strong>\u062d\u0633\u0627\u0628 \u0627\u0644\u0639\u0627\u0626\u062f \u0639\u0644\u0649 \u0627\u0644\u0627\u0633\u062a\u062b\u0645\u0627\u0631 (ROI) \u0628\u062f\u0642\u0629 \u062c\u0631\u0627\u062d\u064a\u0629:<\/strong><\/h3>\n<p>\u0628\u062f\u0648\u0646 \u062f\u0645\u062c\u060c \u0623\u0646\u062a \u0644\u0627 \u062a\u0639\u0631\u0641 \u0623\u064a \u062d\u0645\u0644\u0629 \u0625\u0639\u0644\u0627\u0646\u064a\u0629 \u0628\u0627\u0639\u062a \u0627\u0644\u0634\u0642\u0629\u060c \u0645\u0639 \u0627\u0644\u062f\u0645\u062c\u060c \u064a\u0645\u0643\u0646\u0643 \u062a\u062a\u0628\u0639 \u0627\u0644\u0639\u0645\u064a\u0644 \u0645\u0646 &#8220;\u0627\u0644\u0646\u0642\u0631\u0629 \u0627\u0644\u0623\u0648\u0644\u0649&#8221; \u0639\u0644\u0649 \u062c\u0648\u062c\u0644\u060c \u062d\u062a\u0649 &#8220;\u062a\u0648\u0642\u064a\u0639 \u0627\u0644\u0639\u0642\u062f&#8221;\u060c \u0633\u062a\u0639\u0631\u0641 \u0628\u062f\u0642\u0629 \u0623\u0646 \u0627\u0644\u062d\u0645\u0644\u0629 (\u0623) \u0643\u0644\u0641\u062a\u0643 1000 \u062f\u0648\u0644\u0627\u0631 \u0648\u062c\u0644\u0628\u062a \u0645\u0628\u064a\u0639\u0627\u062a \u0628\u0645\u0644\u064a\u0648\u0646 \u062f\u0648\u0644\u0627\u0631\u060c \u0628\u064a\u0646\u0645\u0627 \u0627\u0644\u062d\u0645\u0644\u0629 (\u0628) \u0643\u0627\u0646\u062a \u0625\u0647\u062f\u0627\u0631\u064b\u0627 \u0644\u0644\u0645\u0627\u0644.<\/p>\n<h3><strong>\u0627\u0644\u0623\u062a\u0645\u062a\u0629 \u0627\u0644\u0630\u0643\u064a\u0629 (Marketing Automation):<\/strong><\/h3>\n<p>\u062a\u062e\u064a\u0644 \u0623\u0646 \u064a\u0633\u062c\u0644 \u0639\u0645\u064a\u0644 \u0627\u0647\u062a\u0645\u0627\u0645\u0647 \u0628\u0645\u0634\u0631\u0648\u0639 \u0641\u064a &#8220;\u0627\u0644\u062a\u062c\u0645\u0639 \u0627\u0644\u062e\u0627\u0645\u0633&#8221;\u060c \u0628\u062f\u0644\u064b\u0627 \u0645\u0646 \u0627\u0644\u0627\u0646\u062a\u0638\u0627\u0631\u060c \u064a\u0642\u0648\u0645 \u0627\u0644\u0646\u0638\u0627\u0645 \u0641\u0648\u0631\u064b\u0627 \u0648\u0628\u0634\u0643\u0644 \u0622\u0644\u064a \u0628\u0625\u0631\u0633\u0627\u0644 \u0631\u0633\u0627\u0644\u0629 \u0648\u0627\u062a\u0633\u0627\u0628 \u062a\u0631\u062d\u064a\u0628\u064a\u0629 \u0648\u0643\u062a\u064a\u0628 \u0627\u0644\u0645\u0634\u0631\u0648\u0639 (Brochure) \u0648\u062a\u0639\u064a\u064a\u0646 \u0627\u0644\u0639\u0645\u064a\u0644 \u0644\u0623\u0641\u0636\u0644 \u0628\u0627\u0626\u0639 \u0645\u062a\u062e\u0635\u0635 \u0641\u064a \u062a\u0644\u0643 \u0627\u0644\u0645\u0646\u0637\u0642\u0629\u060c \u0643\u0644 \u0647\u0630\u0627 \u064a\u062d\u062f\u062b \u0641\u064a \u062b\u0648\u0627\u0646\u064d.<\/p>\n<h3><strong>\u062a\u0648\u062d\u064a\u062f \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a (Single Source of Truth):<\/strong><\/h3>\n<p>\u0644\u0627 \u0645\u0632\u064a\u062f \u0645\u0646 \u0627\u0644\u0642\u0648\u0627\u0626\u0645 \u0627\u0644\u0645\u0634\u062a\u062a\u0629\u060c \u0643\u0644 \u062a\u0641\u0627\u0639\u0644\u060c \u0643\u0644 \u0628\u0631\u064a\u062f \u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a\u060c \u0643\u0644 \u0645\u0643\u0627\u0644\u0645\u0629\u060c \u0648\u0643\u0644 \u0625\u0639\u0644\u0627\u0646 \u062a\u0641\u0627\u0639\u0644 \u0645\u0639\u0647 \u0627\u0644\u0639\u0645\u064a\u0644\u060c \u0645\u0633\u062c\u0644 \u0641\u064a \u0645\u0643\u0627\u0646 \u0648\u0627\u062d\u062f\u060c \u0647\u0630\u0627 \u064a\u0645\u0646\u062d\u0643 &#8220;\u0627\u0644\u0633\u064a\u0637\u0631\u0629 \u0627\u0644\u0643\u0627\u0645\u0644\u0629&#8221;.<\/p>\n<h2><strong>\u0643\u064a\u0641 \u064a\u0633\u0627\u0639\u062f \u0627\u0644\u062a\u0643\u0627\u0645\u0644 \u0641\u064a \u062a\u062d\u0633\u064a\u0646 \u062a\u062c\u0631\u0628\u0629 \u0627\u0644\u0639\u0645\u064a\u0644\u061f<\/strong><\/h2>\n<p>\u0641\u064a \u0627\u0644\u0639\u0642\u0627\u0631\u0627\u062a\u060c \u0627\u0644\u0639\u0645\u064a\u0644 \u064a\u0634\u062a\u0631\u064a &#8220;\u062b\u0642\u0629&#8221;\u060c \u062a\u062e\u064a\u0644 \u0627\u0644\u0633\u064a\u0646\u0627\u0631\u064a\u0648 \u0627\u0644\u062a\u0627\u0644\u064a:<\/p>\n<ul>\n<li>\u00a0\u0628\u062f\u0648\u0646 \u062f\u0645\u062c: \u064a\u062a\u0635\u0644 \u0645\u0648\u0638\u0641 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0628\u0627\u0644\u0639\u0645\u064a\u0644 \u0648\u064a\u0633\u0623\u0644\u0647: &#8220;\u0645\u0646 \u0623\u0646\u062a\u061f \u0648\u0645\u0627\u0630\u0627 \u062a\u0631\u064a\u062f\u061f&#8221;\u060c (\u062a\u062c\u0631\u0628\u0629 \u0645\u062d\u0628\u0637\u0629 \u0644\u0644\u0639\u0645\u064a\u0644 \u0627\u0644\u0630\u064a \u0645\u0644\u0623 \u0627\u0644\u0627\u0633\u062a\u0645\u0627\u0631\u0629 \u0644\u0644\u062a\u0648).<\/li>\n<li>\u0645\u0639 \u0627\u0644\u062f\u0645\u062c: \u064a\u062a\u0635\u0644 \u0627\u0644\u0645\u0648\u0638\u0641 \u0648\u064a\u0642\u0648\u0644: &#8220;\u0623\u0647\u0644\u064b\u0627 \u0628\u0643 \u064a\u0627 \u0623\u0633\u062a\u0627\u0630 \u0623\u062d\u0645\u062f\u060c \u0631\u0623\u064a\u062a \u0623\u0646\u0643 \u0645\u0647\u062a\u0645 \u0628\u0627\u0644\u0641\u064a\u0644\u0627 \u0627\u0644\u062f\u0648\u0628\u0644\u0643\u0633 \u0641\u064a \u0645\u0634\u0631\u0648\u0639 X\u060c \u0648\u0644\u062f\u064a\u0646\u0627 \u0639\u0631\u0636 \u062e\u0627\u0635 \u0639\u0644\u064a\u0647\u0627 \u0627\u0644\u064a\u0648\u0645&#8221;.<\/li>\n<\/ul>\n<p>\u0647\u0646\u0627 \u064a\u062a\u062d\u0648\u0644 \u0627\u0644\u0634\u0639\u0648\u0631 \u0645\u0646 &#8220;\u0625\u0632\u0639\u0627\u062c&#8221; \u0625\u0644\u0649 &#8220;\u0627\u0647\u062a\u0645\u0627\u0645 \u0648\u0631\u0639\u0627\u064a\u0629&#8221;\u060c \u0627\u0644\u062a\u0643\u0627\u0645\u0644 \u064a\u0645\u0646\u062d \u0641\u0631\u064a\u0642\u0643 &#8220;\u0630\u0627\u0643\u0631\u0629 \u062e\u0627\u0631\u0642\u0629&#8221;\u060c \u064a\u0639\u0631\u0641\u0648\u0646 \u062a\u0627\u0631\u064a\u062e \u0627\u0644\u0639\u0645\u064a\u0644\u060c \u0645\u064a\u0632\u0627\u0646\u064a\u062a\u0647\u060c \u0648\u0627\u0644\u0645\u0646\u0627\u0637\u0642 \u0627\u0644\u062a\u064a \u0628\u062d\u062b \u0639\u0646\u0647\u0627\u060c \u0642\u0628\u0644 \u062d\u062a\u0649 \u0623\u0646 \u064a\u0642\u0648\u0644\u0648\u0627 &#8220;\u0645\u0631\u062d\u0628\u064b\u0627&#8221;\u060c \u0647\u0630\u0627 \u0627\u0644\u0645\u0633\u062a\u0648\u0649 \u0645\u0646 \u0625\u0636\u0627\u0641\u0629 \u0637\u0627\u0628\u0639 \u0634\u062e\u0635\u064a (Personalization) \u0647\u0648 \u0645\u0627 \u064a\u0628\u0646\u064a \u0627\u0644\u062b\u0642\u0629 \u0648\u064a\u0633\u0631\u0639 \u0642\u0631\u0627\u0631 \u0627\u0644\u0634\u0631\u0627\u0621.<\/p>\n<p>\u0627\u0643\u062a\u0634\u0641: \u0643\u064a\u0641\u064a\u0629<a href=\"https:\/\/engazcrm.com\/blog\/target-potential-customers\/\">\u00a0<strong>\u0627\u0633\u062a\u0647\u062f\u0627\u0641 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u062d\u062a\u0645\u0644\u064a\u0646 \u0648\u0623\u0647\u0645\u064a\u0629 \u0627\u0633\u062a\u062e\u062f\u0627\u0645 crm \u0644\u062a\u0646\u0638\u064a\u0645 \u0628\u064a\u0627\u0646\u0627\u062a\u0647\u0645<\/strong><\/a><\/p>\n<h2><strong>\u0627\u0644\u0623\u062f\u0648\u0627\u062a \u0627\u0644\u062a\u064a \u064a\u0645\u0643\u0646 \u0631\u0628\u0637\u0647\u0627 \u0628\u0640 Engaz CRM<\/strong><\/h2>\n<p>\u0639\u0646\u062f\u0645\u0627 \u0646\u062a\u062d\u062f\u062b \u0639\u0646 \u0623\u0646\u0638\u0645\u0629 \u0645\u062a\u062e\u0635\u0635\u0629 \u0645\u062b\u0644\u00a0<strong><a href=\"https:\/\/engazcrm.com\/ar\">Engaz CRM<\/a>\u00a0<\/strong>(\u0648\u0647\u0648 \u0645\u0646 \u0627\u0644\u0623\u0646\u0638\u0645\u0629 \u0627\u0644\u0631\u0627\u0626\u062f\u0629 \u0627\u0644\u0645\u062a\u062e\u0635\u0635\u0629 \u0641\u064a \u0627\u0644\u062a\u0637\u0648\u064a\u0631 \u0648\u0627\u0644\u0648\u0633\u0627\u0637\u0629 \u0627\u0644\u0639\u0642\u0627\u0631\u064a\u0629)\u060c \u0641\u0625\u0646 \u0642\u062f\u0631\u0627\u062a \u0627\u0644\u0631\u0628\u0637 \u0647\u064a \u0645\u0627 \u062a\u0645\u064a\u0632\u0647\u060c \u0644\u0643\u064a \u064a\u0639\u0645\u0644 \u0647\u0630\u0627 \u0627\u0644\u0645\u062d\u0631\u0643 \u0628\u0643\u0627\u0645\u0644 \u0637\u0627\u0642\u062a\u0647\u060c \u064a\u062c\u0628 \u062a\u0632\u0648\u064a\u062f\u0647 \u0628\u0627\u0644\u0648\u0642\u0648\u062f \u0645\u0646 \u062e\u0644\u0627\u0644 \u0631\u0628\u0637\u0647 \u0628\u0627\u0644\u0623\u062f\u0648\u0627\u062a \u0627\u0644\u062a\u0627\u0644\u064a\u0629:<\/p>\n<h3><strong>\u0645\u0646\u0635\u0627\u062a \u0627\u0644\u0625\u0639\u0644\u0627\u0646\u0627\u062a (Facebook Lead Ads &amp; Google Ads):<\/strong><\/h3>\n<p>\u0627\u0644\u0631\u0628\u0637 \u0627\u0644\u0645\u0628\u0627\u0634\u0631 \u0647\u0646\u0627 \u062d\u064a\u0648\u064a\u060c \u0628\u062f\u0644\u064b\u0627 \u0645\u0646 \u062a\u062d\u0645\u064a\u0644 \u0645\u0644\u0641\u0627\u062a CSV\u060c \u062a\u0646\u062a\u0642\u0644 \u0628\u064a\u0627\u0646\u0627\u062a \u0627\u0644\u0639\u0645\u064a\u0644 (\u0627\u0644\u0627\u0633\u0645\u060c \u0627\u0644\u0631\u0642\u0645\u060c \u0627\u0644\u0645\u0634\u0631\u0648\u0639 \u0627\u0644\u0645\u0647\u062a\u0645 \u0628\u0647) \u0645\u0628\u0627\u0634\u0631\u0629 \u0645\u0646 \u0641\u064a\u0633\u0628\u0648\u0643 \u0625\u0644\u0649 Engaz CRM \u0641\u064a \u0646\u0641\u0633 \u0627\u0644\u0644\u062d\u0638\u0629.<\/p>\n<h3><strong>\u0648\u0627\u062a\u0633\u0627\u0628 \u0644\u0644\u0623\u0639\u0645\u0627\u0644 (WhatsApp Business API):<\/strong><\/h3>\n<p>\u0641\u064a \u0645\u0646\u0637\u0642\u062a\u0646\u0627 \u0627\u0644\u0639\u0631\u0628\u064a\u0629\u060c \u0627\u0644\u0639\u0642\u0627\u0631\u0627\u062a \u062a\u064f\u0628\u0627\u0639 \u0639\u0628\u0631 \u0648\u0627\u062a\u0633\u0627\u0628\u060c \u062f\u0645\u062c \u0648\u0627\u062a\u0633\u0627\u0628 \u0645\u0639 CRM \u064a\u0633\u0645\u062d \u0628\u062a\u0633\u062c\u064a\u0644 \u0643\u0644 \u0627\u0644\u0645\u062d\u0627\u062f\u062b\u0627\u062a \u062f\u0627\u062e\u0644 \u0645\u0644\u0641 \u0627\u0644\u0639\u0645\u064a\u0644\u060c \u0648\u0625\u0631\u0633\u0627\u0644 \u0631\u0633\u0627\u0626\u0644 \u0622\u0644\u064a\u0629\u060c \u0648\u062c\u062f\u0648\u0644\u0629 \u0627\u0644\u0645\u062a\u0627\u0628\u0639\u0627\u062a \u062f\u0648\u0646 \u0641\u0642\u062f\u0627\u0646 \u0623\u064a \u0645\u0639\u0644\u0648\u0645\u0629.<\/p>\n<h3><strong>\u0628\u0648\u0627\u0628\u0627\u062a \u0627\u0644\u0639\u0642\u0627\u0631\u0627\u062a (Property Portals):<\/strong><\/h3>\n<p>\u0647\u0630\u0647 \u0627\u0644\u0645\u0635\u0627\u062f\u0631 \u063a\u0646\u064a\u0629 \u0628\u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u062c\u0627\u062f\u064a\u0646\u060c \u0627\u0644\u0646\u0638\u0627\u0645 \u0627\u0644\u062c\u064a\u062f \u064a\u0642\u0648\u0645 \u0628\u0633\u062d\u0628 \u0647\u0630\u0647 \u0627\u0644\u0637\u0644\u0628\u0627\u062a \u0648\u062a\u0648\u0632\u064a\u0639\u0647\u0627 \u0622\u0644\u064a\u064b\u0627 \u0639\u0644\u0649 \u0641\u0631\u064a\u0642 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a (Auto-Assignment) \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0627\u0644\u062a\u062e\u0635\u0635 (\u0633\u0643\u0646\u064a\u060c \u062a\u062c\u0627\u0631\u064a\u060c \u0625\u062f\u0627\u0631\u064a).<\/p>\n<h3><strong>\u0623\u0646\u0638\u0645\u0629 \u0627\u0644\u0627\u062a\u0635\u0627\u0644 (VOIP &amp; Call Center):<\/strong><\/h3>\n<p>\u0644\u062a\u0633\u062c\u064a\u0644 \u0627\u0644\u0645\u0643\u0627\u0644\u0645\u0627\u062a \u0648\u0631\u0628\u0637\u0647\u0627 \u0628\u0628\u0637\u0627\u0642\u0629 \u0627\u0644\u0639\u0645\u064a\u0644\u060c \u0645\u0645\u0627 \u064a\u0633\u0645\u062d \u0644\u0644\u0645\u062f\u064a\u0631 \u0628\u0645\u0631\u0627\u062c\u0639\u0629 \u062c\u0648\u062f\u0629 \u0627\u0644\u0645\u0643\u0627\u0644\u0645\u0627\u062a \u0648\u062a\u062f\u0631\u064a\u0628 \u0627\u0644\u0641\u0631\u064a\u0642.<\/p>\n<h2><strong>\u0643\u064a\u0641\u064a\u0629 \u062a\u062a\u0628\u0639 \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u064a \u0639\u0628\u0631 \u0644\u0648\u062d\u0629 \u062a\u062d\u0643\u0645 CRM<\/strong><\/h2>\n<p>\u0644\u0648\u062d\u0629 \u0627\u0644\u062a\u062d\u0643\u0645 (Dashboard) \u0641\u064a \u0646\u0638\u0627\u0645 \u0627\u0644\u0640 CRM \u0647\u064a &#8220;\u063a\u0631\u0641\u0629 \u0627\u0644\u0642\u064a\u0627\u062f\u0629&#8221; \u0627\u0644\u062e\u0627\u0635\u0629 \u0628\u0643\u060c \u0628\u0639\u062f \u0627\u0644\u062f\u0645\u062c\u060c \u0644\u0627 \u062a\u0646\u0638\u0631 \u0625\u0644\u0649 \u0623\u0631\u0642\u0627\u0645 \u0635\u0645\u0627\u0621\u060c \u0628\u0644 \u0625\u0644\u0649 \u0645\u0624\u0634\u0631\u0627\u062a \u0623\u062f\u0627\u0621 (KPIs) \u062a\u062d\u0643\u064a \u0642\u0635\u0629:<\/p>\n<ol>\n<li>\u0645\u0639\u062f\u0644 \u0627\u0644\u062a\u062d\u0648\u064a\u0644 \u062d\u0633\u0628 \u0627\u0644\u0642\u0646\u0627\u0629 (Conversion Rate by Channel): \u0633\u062a\u062e\u0628\u0631\u0643 \u0627\u0644\u0644\u0648\u062d\u0629 \u0623\u0646 &#8220;\u0641\u064a\u0633\u0628\u0648\u0643&#8221; \u064a\u062c\u0644\u0628 \u0639\u062f\u062f\u064b\u0627 \u0643\u0628\u064a\u0631\u064b\u0627 \u0645\u0646 \u0627\u0644\u0639\u0645\u0644\u0627\u0621\u060c \u0644\u0643\u0646 &#8220;\u062c\u0648\u062c\u0644&#8221; \u064a\u062c\u0644\u0628 \u0639\u0645\u0644\u0627\u0621 \u064a\u0634\u062a\u0631\u0648\u0646 \u0641\u0639\u0644\u064b\u0627 \u0628\u0646\u0633\u0628\u0629 \u0623\u0639\u0644\u0649.<\/li>\n<li>\u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u0627\u0633\u062a\u062d\u0648\u0627\u0630 \u0639\u0644\u0649 \u0627\u0644\u0639\u0645\u064a\u0644 (CAC): \u0643\u0645 \u0643\u0644\u0641\u062a\u0643 \u0643\u0644 \u0628\u064a\u0639\u0629 \u0641\u0639\u0644\u064a\u0629\u061f \u0647\u0630\u0627 \u0627\u0644\u0631\u0642\u0645 \u0647\u0648 \u0628\u0648\u0635\u0644\u062a\u0643 \u0644\u062a\u0648\u0632\u064a\u0639 \u0627\u0644\u0645\u064a\u0632\u0627\u0646\u064a\u0629 \u0627\u0644\u0634\u0647\u0631 \u0627\u0644\u0642\u0627\u062f\u0645.<\/li>\n<li>\u0633\u0631\u0639\u0629 \u0627\u0644\u0627\u0633\u062a\u062c\u0627\u0628\u0629 (Speed to Lead): \u064a\u0645\u0643\u0646\u0643 \u062a\u062a\u0628\u0639 \u0627\u0644\u0632\u0645\u0646 \u0627\u0644\u0630\u064a \u0627\u0633\u062a\u063a\u0631\u0642\u0647 \u0643\u0644 \u0645\u0648\u0638\u0641 \u0645\u0628\u064a\u0639\u0627\u062a \u0644\u0641\u062a\u062d &#8220;\u0627\u0644\u0639\u0645\u064a\u0644 \u0627\u0644\u062c\u062f\u064a\u062f&#8221; \u0648\u0627\u0644\u0627\u062a\u0635\u0627\u0644 \u0628\u0647\u060c \u0627\u0644\u0623\u0631\u0642\u0627\u0645 \u0647\u0646\u0627 \u0644\u0627 \u062a\u0643\u0630\u0628\u060c \u0648\u0633\u062a\u0643\u0634\u0641 \u0644\u0643 \u0646\u0642\u0627\u0637 \u0627\u0644\u0636\u0639\u0641 \u0641\u064a \u0641\u0631\u064a\u0642\u0643.<\/li>\n<\/ol>\n<h2><strong>\u0646\u0635\u0627\u0626\u062d \u0644\u0646\u062c\u0627\u062d \u0627\u0644\u062a\u0643\u0627\u0645\u0644 \u0628\u064a\u0646 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0648\u0627\u0644\u0646\u0638\u0627\u0645<\/strong><\/h2>\n<p>\u0627\u0644\u0639\u0645\u0644\u064a\u0629 \u0644\u064a\u0633\u062a \u0645\u062c\u0631\u062f &#8220;\u0636\u063a\u0637 \u0632\u0631&#8221;\u060c \u0644\u0636\u0645\u0627\u0646 \u0646\u062c\u0627\u062d \u0647\u0630\u0627 \u0627\u0644\u062a\u0632\u0627\u0648\u062c \u0627\u0644\u062a\u0642\u0646\u064a\u060c \u0625\u0644\u064a\u0643 \u0646\u0635\u0627\u0626\u062d \u0630\u0647\u0628\u064a\u0629 \u0645\u0646 \u0648\u0627\u0642\u0639 \u062a\u062c\u0627\u0631\u0628 \u0645\u064a\u062f\u0627\u0646\u064a\u0629:<\/p>\n<h3><strong>\u0646\u0638\u0627\u0641\u0629 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a (Data Hygiene):<\/strong><\/h3>\n<p>\u0642\u0628\u0644 \u0627\u0644\u062f\u0645\u062c\u060c \u062a\u0623\u0643\u062f \u0645\u0646 \u0648\u0636\u0639 \u0642\u0648\u0627\u0639\u062f \u0644\u0645\u0646\u0639 \u0627\u0644\u062a\u0643\u0631\u0627\u0631 (Duplicates)\u060c \u0644\u0627 \u0634\u064a\u0621 \u0623\u0633\u0648\u0623 \u0645\u0646 \u0627\u062a\u0635\u0627\u0644 \u062b\u0644\u0627\u062b\u0629 \u0645\u0648\u0638\u0641\u064a\u0646 \u0628\u0646\u0641\u0633 \u0627\u0644\u0639\u0645\u064a\u0644 \u0644\u0623\u0646 \u0628\u064a\u0627\u0646\u0627\u062a\u0647 \u062f\u062e\u0644\u062a \u062b\u0644\u0627\u062b \u0645\u0631\u0627\u062a \u0645\u0646 \u0645\u0635\u0627\u062f\u0631 \u0645\u062e\u062a\u0644\u0641\u0629\u060c \u0623\u0646\u0638\u0645\u0629 \u0645\u062b\u0644 Engaz CRM \u062a\u0645\u062a\u0644\u0643 \u062e\u0627\u0635\u064a\u0629 (Merge Duplicates) \u0627\u0644\u062a\u064a \u064a\u062c\u0628 \u062a\u0641\u0639\u064a\u0644\u0647\u0627 \u0628\u0630\u0643\u0627\u0621.<\/p>\n<h3><strong>\u062a\u062d\u062f\u064a\u062f \u0631\u062d\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 (Customer Journey Mapping):<\/strong><\/h3>\n<p>\u0642\u0628\u0644 \u0627\u0644\u0631\u0628\u0637\u060c \u0627\u0631\u0633\u0645 \u0627\u0644\u0631\u062d\u0644\u0629 \u0639\u0644\u0649 \u0627\u0644\u0648\u0631\u0642\u060c \u0645\u0627\u0630\u0627 \u064a\u062d\u062f\u062b \u0639\u0646\u062f\u0645\u0627 \u064a\u0633\u062c\u0644 \u0627\u0644\u0639\u0645\u064a\u0644\u061f \u0645\u0646 \u064a\u062a\u0635\u0644 \u0628\u0647\u061f \u0645\u0627 \u0647\u064a \u0627\u0644\u0631\u0633\u0627\u0644\u0629 \u0627\u0644\u062a\u064a \u062a\u0635\u0644\u0647\u061f \u0627\u0644\u0631\u0628\u0637 \u0627\u0644\u062a\u0642\u0646\u064a \u064a\u062c\u0628 \u0623\u0646 \u064a\u062e\u062f\u0645 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0648\u0627\u0636\u062d\u0629 \u0648\u0644\u064a\u0633 \u0627\u0644\u0639\u0643\u0633.<\/p>\n<h3><strong>\u062a\u062f\u0631\u064a\u0628 \u0627\u0644\u0641\u0631\u064a\u0642:<\/strong><\/h3>\n<p>\u0623\u0642\u0648\u0649 \u0646\u0638\u0627\u0645 \u0641\u064a \u0627\u0644\u0639\u0627\u0644\u0645 \u0633\u064a\u0641\u0634\u0644 \u0625\u0630\u0627 \u0644\u0645 \u064a\u0639\u0631\u0641 \u0627\u0644\u0628\u0634\u0631 \u0643\u064a\u0641\u064a\u0629 \u0627\u0633\u062a\u062e\u062f\u0627\u0645\u0647\u060c \u062f\u0631\u0651\u0628 \u0641\u0631\u064a\u0642 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0639\u0644\u0649 \u0642\u0631\u0627\u0621\u0629 \u062a\u0642\u0627\u0631\u064a\u0631 \u0627\u0644\u0640 CRM\u060c \u0648\u062f\u0631\u0651\u0628 \u0641\u0631\u064a\u0642 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0639\u0644\u0649 \u062a\u062d\u062f\u064a\u062b \u062d\u0627\u0644\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 (Lead Status) \u0628\u062f\u0642\u0629\u060c \u0644\u0623\u0646 \u0647\u0630\u0627 \u0627\u0644\u062a\u062d\u062f\u064a\u062b \u0647\u0648 \u0645\u0627 \u064a\u062e\u0628\u0631 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0628\u062c\u0648\u062f\u0629 \u0627\u0644\u0639\u0645\u064a\u0644.<\/p>\n<h3><strong>\u0627\u0644\u0627\u062e\u062a\u0628\u0627\u0631 \u0627\u0644\u062f\u0648\u0631\u064a (Testing):<\/strong><\/h3>\n<p>\u0627\u0644\u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a\u0627 \u0642\u062f \u062a\u062a\u0639\u062b\u0631\u060c \u0642\u0645 \u0628\u0639\u0645\u0644 &#8220;\u0639\u0645\u064a\u0644 \u0648\u0647\u0645\u064a&#8221; (Mystery Shopper) \u0643\u0644 \u0641\u062a\u0631\u0629 \u0644\u0644\u062a\u0623\u0643\u062f \u0645\u0646 \u0623\u0646 \u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a \u062a\u0646\u062a\u0642\u0644 \u0628\u0633\u0644\u0627\u0633\u0629 \u0648\u0623\u0646 \u0627\u0644\u0625\u0634\u0639\u0627\u0631\u0627\u062a \u062a\u0635\u0644 \u0641\u064a \u0645\u0648\u0639\u062f\u0647\u0627.<\/p>\n","protected":false},"excerpt":{"rendered":"<p><span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\"> 3<\/span> <span class=\"rt-label rt-postfix\">minutes<\/span><\/span>\u0641\u064a \u0633\u0648\u0642 \u0627\u0644\u0639\u0642\u0627\u0631\u0627\u062a \u0644\u0645 \u062a\u0639\u062f &#8220;\u0627\u0644\u062c\u0648\u062f\u0629&#8221; \u0648\u062d\u062f\u0647\u0627 \u0643\u0627\u0641\u064a\u0629\u060c \u0628\u0644 &#8220;\u0627\u0644\u0633\u0631\u0639\u0629&#8221; \u0647\u064a \u0627\u0644\u0645\u0644\u0643\u060c \u0647\u0644 \u062a\u0639\u0644\u0645 \u0623\u0646 \u0627\u062d\u062a\u0645\u0627\u0644\u064a\u0629 \u0627\u0644\u062a\u0648\u0627\u0635\u0644 \u0645\u0639 \u0639\u0645\u064a\u0644 \u0639\u0642\u0627\u0631\u064a \u0645\u062d\u062a\u0645\u0644 \u062a\u0646\u062e\u0641\u0636 \u0628\u0646\u0633\u0628\u0629 \u0643\u0628\u064a\u0631\u0629 \u0625\u0630\u0627 \u062a\u0623\u062e\u0631\u062a \u0641\u064a \u0627\u0644\u0627\u062a\u0635\u0627\u0644 \u0628\u0647 \u0644\u0645\u062f\u0629 10 \u062f\u0642\u0627\u0626\u0642 \u0641\u0642\u0637\u061f \u0647\u0646\u0627 \u062a\u0643\u0645\u0646 \u0627\u0644\u0642\u0648\u0629 \u0627\u0644\u062d\u0642\u064a\u0642\u064a\u0629 \u0644\u0639\u0645\u0644\u064a\u0629 \u062f\u0645\u062c CRM \u0645\u0639 \u0623\u062f\u0648\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0631\u0642\u0645\u064a\u060c \u0625\u0646\u0647 \u0637\u0648\u0642 \u0627\u0644\u0646\u062c\u0627\u0629 \u0648\u0627\u0644\u0631\u0627\u0641\u0639\u0629 \u0627\u0644\u062a\u064a \u062a\u0646\u0642\u0644\u0643 \u0645\u0646 &#8220;\u0645\u0637\u0627\u0631\u062f\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621&#8221; \u0628\u0634\u0643\u0644 \u0639\u0634\u0648\u0627\u0626\u064a&#8230;<\/p>\n","protected":false},"author":2,"featured_media":6639,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kad_post_transparent":"default","_kad_post_title":"default","_kad_post_layout":"default","_kad_post_sidebar_id":"","_kad_post_content_style":"default","_kad_post_vertical_padding":"default","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[2],"tags":[],"class_list":["post-6625","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"taxonomy_info":{"category":[{"value":2,"label":"blog"}]},"featured_image_src_large":["https:\/\/engazcrm.com\/blog\/wp-content\/uploads\/2025\/11\/7-4-1024x1024.webp",1024,1024,true],"author_info":{"display_name":"SEO For All","author_link":"https:\/\/engazcrm.com\/blog\/author\/seo4all\/"},"comment_info":1,"category_info":[{"term_id":2,"name":"blog","slug":"blog","term_group":0,"term_taxonomy_id":2,"taxonomy":"category","description":"","parent":0,"count":197,"filter":"raw","cat_ID":2,"category_count":197,"category_description":"","cat_name":"blog","category_nicename":"blog","category_parent":0}],"tag_info":false,"_links":{"self":[{"href":"https:\/\/engazcrm.com\/blog\/wp-json\/wp\/v2\/posts\/6625","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/engazcrm.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/engazcrm.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/engazcrm.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/engazcrm.com\/blog\/wp-json\/wp\/v2\/comments?post=6625"}],"version-history":[{"count":1,"href":"https:\/\/engazcrm.com\/blog\/wp-json\/wp\/v2\/posts\/6625\/revisions"}],"predecessor-version":[{"id":6626,"href":"https:\/\/engazcrm.com\/blog\/wp-json\/wp\/v2\/posts\/6625\/revisions\/6626"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/engazcrm.com\/blog\/wp-json\/wp\/v2\/media\/6639"}],"wp:attachment":[{"href":"https:\/\/engazcrm.com\/blog\/wp-json\/wp\/v2\/media?parent=6625"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/engazcrm.com\/blog\/wp-json\/wp\/v2\/categories?post=6625"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/engazcrm.com\/blog\/wp-json\/wp\/v2\/tags?post=6625"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}